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Free guide for contractors

Stop losing jobs before the call

Most contractors lose jobs because when someone looks them up online, they do not come across as the obvious choice. This guide shows you exactly what to fix first.

Used by contractors who want to look more established before customers call.

Ironwood Digital

The Contractor Setup Guide

How to look legit, build trust, and start getting more calls.

✓ What customers see when they search you
✓ The trust signals most contractors miss
✓ Simple fixes that make you easier to call
✓ How to stop losing jobs before the call

What's inside

A straightforward guide for contractors who know they do good work

1

The reality

See what happens when someone searches your business. What makes them hesitate? What makes them call?

2

Online presence basics

Your website, Google profile, business email, and how to keep your info consistent everywhere.

3

Trust signals

Real photos, reviews, professional image. The things that make prospects feel confident about calling you.

4

Quick wins

Eight things you can fix this week, each taking 5-15 minutes. Start here, finish strong.

5

Self-score

Rate yourself on 9 key elements. See exactly where you stand and what matters most to fix first.

6

The growth path

What comes next after the basics are solid. Service pages, location expansion, call tracking.

Who this is for

Best for contractors who know they do good work

You're a contractor but nobody can find you online

Your website exists but it does not say what you actually do

You're losing bids to competitors who look more established

You get most calls from referrals, not searches

Prospects go to your competitor because they look bigger

You know your online presence is holding you back

Quick reality check

If someone looked up your business today, what would they see?

A clear website? Professional email? Reviews? Real photos of your work? A simple way to get a quote?

Most contractors are missing at least half of these. This guide shows you exactly which ones matter most.

Ready to fix it?

Download the free guide

8 pages of straightforward advice on fixing the online presence gaps that cost you jobs.

No email required. Share it with other contractors too.

Free guide

Not sure how your business looks online right now?

Most contractors lose jobs before they ever get a call. Not because of bad work, but because of what people see when they search them. This guide shows you exactly what to fix so you come across as the obvious choice.

Inside the guide

What customers see when they search you
The trust signals most contractors are missing
Simple fixes that make you easier to call
How to stop losing jobs before the call
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